TRAINING ANNOUNCEMENT…PLEASE FORWARD THIS NOTICE TO THE INDIVIDUAL WITHIN YOUR AGENCY WHO IS RESPONSIBLE FOR DEALING WITH THE MEDIA AND PRESS...

BENCHMARK PROFESSIONAL SEMINARS, INC.
Wilmington, Delaware
302-654-9091 (Voice) * 302-225-4165 (Fax) * haberbenchmark@aol.com (email)

AN ALL-NEW, TWO-DAY SEMINAR WHICH FOCUSES ON THE VARIOUS ROLES OF THE PUBLIC INFORMATION OFFICER OR PERSON SERVING IN THE ROLE OF AGENCY SPOKESPERSON. CONSIDERS HOW HE/SHE MIGHT RELATE TO THE PRESS AND MEDIA, ESPECIALLY IN TIMES OF A MAJOR EVENT WITHIN THE COMMUNITY.

SEMINAR HOSTED BY THE MERCER COUNTY POLICE ACADEMY ON MARCH 14-15, 2011 IN LAWRENCEVILLE, NEW JERSEY.

MEDIA-PRESS RELATIONS: A SEMINAR FOR LAW ENFORCEMENT SPOKESPERSONS
March 14-15, 2011
A two-day seminar for a designated public information officer, chief, assistant chief or other personnel who serve as a spokesperson for their agency with the media during an event involving wide community interest. The program is designed primarily for those with little or no formal training on dealing with the media. It will present fundamental information to assist such personnel to enhance their skills in serving as the liaison between their department and the media.. Topics include: (1) legal issues and consequence for the information officer; (2) freedom of information laws; (3) dealing with hostile press representatives; (4) being on call--a necessary evil; (5) initial releases when all the facts are not available; (6) determining what information may or may not be released; (7) appearing professional before the camera and microphone; (8) speaking with one agency voice; (9) using the media to your advantage; (10) how to prevent from being misquoted; and (11) when a major situation occurs...a self-analysis that will force you to re-examine your emergency plan and procedures with the media. INSTRUCTOR: Cynthia Scott, Public Information Officer, Monmouth County Sheriff's Office, Freehold, New Jersey.

DATE/LOCATION/TIME: Seminar will be conducted March 14-15, 2011 at the Mercer County Police Academy at the Dempster Fire Center, 350 Lawrence Station Road, Lawrenceville, New Jersey. Class will be in session 8:30 a.m. to 4:00 p.m .daily.

FEE: $295 per person.

TEAM DISCOUNT RATE:
Enroll two agency personnel at the standard $295 per person fee and the third individual is half-price ($147.50)
Enroll three agency personnel at the standard $295 per person fee and the fourth individual is free

REGISTRATION / CANCELLATION POLICY
Complete the attached registration form and return it with your check or purchase order no later than eight working days prior to the opening session of the program. Or, fax the registration form along with your purchase order or purchase order number to (302) 225-4165. If you register by fax, be sure to call (302) 654-9091 to confirm that we received your registration. Prior to registering, please link to www.le-seminars.com/00001.htm for complete details on cancellation procedure. MasterCard and VISA accepted for payment. Call Jacob Haber at (302) 654-9091 to register by telephone using credit card.

OVERNIGHT ACCOMMODATIONS: Contact the Comfort Inn, 3270 US Route I North, Lawrenceville, New Jersey. Telephone: (609) 896-3700. When you call, request the Government Rate which is approximately $125 single or double plus tax. Rate is subject to change without notice. Since the number of Government Rate rooms is limited, it is suggested that you do not delay in making your overnight reservations.

ADDITIONAL INFORMATION / ON-SITE SEMINARS: For more information about the program, contact Jacob Haber at (302) 654-9091. If you are interested in having this or any other law enforcement seminar conducted at your site for your departmental personnel and/or representatives of other agencies in the area, call Mr. Haber at the aforementioned telephone number and request a free information packet.

FREE EMAIL NOTIFICATION OF SEMINARS OFFERED IN NEW JERSEY AND NEIGHBORING STATES: We invite you to subscribe to our email list to receive on almost a daily basis notification of all seminars we offer in your specific region of the country. Send a note to haberbenchmark@aol.com and request to be placed on our seminar notification list. Clearly indicate your (1) name; (2) email address; (3) department; (4) and State.

If you received this email in error or prefer no longer to be emailed notice of future law enforcement seminars, call toll-free, 1-866-202-4350 and your email address will be immediately deleted from our file.

---------------------------------------------REGISTRATION FORM----------------------------------------------
Return to:
Benchmark Professional Seminars, Inc.
P.O. Box 7086
Wilmington, Delaware 19803-7086

I (we) desire to enroll in the seminar, "Media Relations for Agency Spokespersons" to be conducted March 14-15, 2011 in Lawrenceville, New Jersey.

Enclosed is a personal check, agency check, or agency purchase order in the amount of $295 per person. Make checks and purchase orders payable to Benchmark Professional Seminars, Inc.

MasterCard and Visa accepted for registration. To register using a credit card, call Jacob Haber directly at (302) 654-9091.

Name_______________________________________________________________
Name_______________________________________________________________
Name_______________________________________________________________
Name______________________________________________________________
Agency Address________________________________________________________
City, State, Zip__________________________________________________________
Daytime Telephone No.__________________________________________________
Fax No. ______________________________________________________________

Complete and return this form no later than eight working days prior to the opening session of the program. Or, fax the registration to (302) 225-4165. If you faxed the form, please call (302) 654-9091 to confirm its receipt.